THE NEED

Highlight how Adobe enables different personalities to express their creativity on a daily basis.

OUR APPROACH

Abode Photoshop was created for all creative minds. And since creativity lies within each of us, Adobe Photoshop was in fact made for everyone.

And that’s what the series « Horizons Créatifs » is about.

Horizons Créatifs allowed us to follow five different personalities sharing their creative process, their journey with Photoshop and the hacks they developed to make the best of this tool.

There’s not only one way to use Photoshop but there’s as many ways as that there are creative people.

EXECUTION

→ INFLUENCE

→ CREATIVE STRATEGY

→ CONTENT CREATION

→ CONTENT PRODUCTION

→ PRODUCTION

→ MEDIA AMPLIFICATION