Artistic Direction, Content Production, Media Amplification
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Client Galeries Lafayette
Production Views Studio
Curate a selection of clothes that emphasize Views’s identity. To do so, our stylist created 9 looks with our favorite items available in Galerie Lafayette Champs Élysée.
To make the clothes we picked stand out in the department store, we made a tag featuring “our fashion obsession by Views”. Customers would scan the QR code at the back of the labels to win a 500€ voucher and discover the whole selection.
Salomon & Foot Locker, Party
Creative Strategy, Artistic Direction, Content Production, Event Production, Media Amplification